Monday, March 30, 2009

Book News, In Brief

Five years after the first wave of blogger book deals, USA Today checks in on the blogosphere's current place in the publishing industry.

The 2009-2014 World Outlook for 60-Milligram Containers of Fromage Frais picked up the prize for The Oddest Book Title of the Year. Runners-up included Baboon Metaphysics and Curbside Consultation of the Colon.

As the internet, Twitter, and 24 hour news stations increase the speed of information delivery, the publishing world is being forced to pick up their pace. Or, as the NYTimes puts it, You've Read the Headlines, Now, Quick, Read the Book.

Turn over any book and you're likely to see at least one hyperbolic book blurb penned by a well-known author. Now open that book and start reading. You may find even more blurb-marketing, only now it's coming from fictional characters.